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India is seeking new markets to expand its solar energy technology and product exports. Let’s understand this step-by-step:

1. The Problem: Declining Markets in Europe and the USA

Reduced Demand in Europe: The demand for solar energy products in Europe has stagnated, prompting Indian companies to look for new markets.
Protectionist Policies in the USA: The USA has introduced tariffs and restrictions to protect its own industries, which has impacted Indian solar exports.

2. The Opportunity: Rising Demand in Africa and West Asia

Need for New Markets: Africa and the Middle East (West Asia) present significant opportunities for Indian solar companies.
Growing Energy Needs in Africa: Africa faces an energy shortage, and solar power can be a cost-effective solution for the region.
India’s Strategy: India is now trying to establish direct government-to-government (G2G) agreements with these countries to open markets for Indian companies.

3. The Challenge from China: Dominance in the Solar Market

Global Dominance: China controls 80% of the global solar module market and 55% of Africa’s solar market.
Cost-Effective Technology: China’s dominance is driven by low-cost products and strong government support.
India’s Goal: India aims to reduce its dependence on China and become self-reliant in solar technology.

4. India’s Preparation: Boosting Domestic Production

Solar Module Production: India’s current solar module manufacturing capacity is 67 gigawatts (GW), and it aims to increase this to 100 GW by 2030.
PLI Scheme: The government has launched a Production-Linked Incentive (PLI) scheme to boost domestic production of solar modules, wafers, and polysilicon.

5. The Government’s New Strategy: Leveraging Embassies

Market Research: The Indian government has tasked its embassies in Africa and West Asia with studying these markets to identify business opportunities for Indian companies.
New Trade Agreements: India is working to establish agreements with these countries to facilitate the sale of solar energy products.

6. New Strategies by Indian Companies

Expanding Beyond the USA: Leading Indian solar companies like Waaree Energies, Adani Solar, Tata Power Solar, and Vikram Solar are exploring opportunities beyond the USA in Africa and West Asia.
Current Export Figures:

  • In FY24, India exported $1.96 billion worth of solar modules.
  • Of this, $1.93 billion – nearly the entire volume – was exported to the USA.
  • Exports to Africa and West Asia currently account for only a small portion of India’s total solar exports.

7. Conclusion: Why Is This Important for India?

Exploring New Markets: India needs to reduce its dependence on the USA and Europe by tapping into new markets.
Challenging China’s Dominance: To counter China’s growing influence, India must increase its presence in Africa and West Asia.
Boosting Domestic Production: The PLI scheme will help increase domestic manufacturing and promote self-reliance in solar technology.
Global Leadership: If this strategy succeeds, India could emerge as a global renewable energy powerhouse.

Final Thoughts:

India’s solar industry is poised for growth. If this strategy succeeds, it will open up significant opportunities for Indian companies and strengthen India’s position in the global solar energy market.

By : team atharvaexamwise